How to Start Your Own Online Business Teaching Music

You’ve been teaching music — maybe voice lessons over Zoom, songwriting tips to friends, or recording tutorials on your YouTube channel. You’ve got skills, a gift for explaining things, and a real love for helping others make music.
Now you’re ready to go pro.
Not just as a teacher — but as a business.
In this article, we’ll walk through how to start your own online music teaching business using Kajabi — the all-in-one platform for creators. Whether you teach vocals, piano, guitar, songwriting, beatmaking, or all of the above, Kajabi can help you build your brand, grow your audience, and get paid.
Why Kajabi?
Kajabi isn’t just a website builder. It’s a full creative business system — built for teachers, coaches, and creators.
With one login, you get:
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A beautiful, customizable website
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Powerful online course tools (for video lessons, PDFs, audio, anything)
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Integrated payments (no need for PayPal links or third-party checkout pages)
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Built-in email marketing and automations
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A podcast platform and blog
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CRM and sales funnels — without the tech headache
Whether you're selling private lessons, monthly memberships, or full courses, Kajabi lets you run your entire teaching business from one place.
Step 1: Define Your Music Teaching Niche
Start by asking:
What do I love teaching? What do people always ask me for help with?
Examples:
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π€ Voice lessons for beginners
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πΉ Piano for songwriters
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πΈ Guitar for kids or adults
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π§ Songwriting for self-expression
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π₯ Beatmaking with Ableton Live or Logic
You don’t need to do everything at once. You just need to start with what you can teach confidently and clearly.
Pro Tip: Think in transformation terms. What result does your student get after your lesson or course?
Step 2: Build Your Website on Kajabi
Your website is your digital home — the place where students learn about you, sign up for lessons, and find your content.
Kajabi makes this super easy with drag-and-drop templates designed for creators.
Your website should include:
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π― Homepage – Who you are, what you teach, how to get started
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π About Page – Your story and music background
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π Courses or Services Page – What you offer (lessons, packages, memberships)
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π Email Signup – Offer a free guide or lesson in exchange for their email
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π© Contact Page – Easy way to reach you for questions or custom lessons
Keep it simple. Use clear language and good photos of you in your studio or with your instrument.
Step 3: Create Your First Offer
Start with one offer you can launch fast — it could be:
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A 1-on-1 voice lesson package (sold via Kajabi’s checkout)
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A 4-week piano bootcamp with weekly videos
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A Beginner Beatmaking Course with downloadable sessions and templates
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A Songwriting Workshop Series (live or pre-recorded)
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A Monthly Membership that includes video lessons, feedback, and a student community
Record your lessons using Loom, Zoom, or your DAW screen capture. Upload everything into Kajabi’s Products section — add progress tracking, quizzes, comments, and PDFs if you want.
You now have a product you can sell on autopilot.
Step 4: Launch With an Email Funnel
Kajabi has built-in email automations to help you launch without overwhelm.
Here’s a simple funnel:
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Free Opt-In: “5 Mistakes Beginner Singers Make (and How to Fix Them)”
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Welcome Email Series (3–5 emails over a week)
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Sales Email: Invite them to join your course or book a lesson
You can set all of this up in Kajabi’s Pipelines with drag-and-drop ease — even if you’re not a “tech person.”
Step 5: Use Content to Build Trust
Start a weekly blog or podcast (Kajabi has both built-in) to share tips, tutorials, and behind-the-scenes insight into your creative process.
Ideas:
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“How to Hit High Notes Without Straining”
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“3 Chord Progressions Every Songwriter Should Know”
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“How I Made My First Beat in Ableton Live”
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“Guitar Warmups for Absolute Beginners”
This content does three things:
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Helps your audience
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Builds authority
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Drives traffic back to your offers
Bonus: Repurpose content across Instagram, YouTube, or TikTok. Every piece of content should guide people back to your Kajabi site.
Step 6: Keep It Simple, Keep It Growing
Don’t get caught in perfectionism. Your first offer doesn’t need to be a masterclass — it just needs to work. You can improve as you go.
Start with: β
One niche
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One product
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One email funnel
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One platform (Kajabi)
Then layer in more: private lessons, group coaching, templates, merch, student feedback, challenges — whatever fits your flow.
The key is momentum, not mastery.
π§ Act fast because on April 21st Kajabi will have their huge sale where you can get 3 months for only $99!
Or join today for free with Kajabi's 30-Day Trial and start your own online music business.